FocusJr
Skin Care Study. Princeton NJ
Name
Telephone number
Address
City
State
Zip code
Email address
What is your job title or position?
What is your exact age?
Have you, yourself participated in a marketing research focus group or one-on-one interview in the past 6 months, or not?
Yes
No
Are you currently scheduled to participate in any marketing research studies?
Yes
No
Are you or is any member of your household currently employed by, previously employed by, or retired from any of the following types of companies? Check any that apply.
An advertising agency or market research firm, marketing firm or Marketing department in your own firm
A public relations company
By the news media, such as television, radio or a newspaper
As the manager of a grocery store, supermarket, convenience store, discount store or mass merchandise store like Wal-Mart or Target, drug store, club store, or online retailer such as Amazon.com or Jet.com
As an employee of a company that manufactures, distributes or sells beauty or skin care products, personal care products or health care products
An associate or manager of a store that sells beauty or skin care products
As a cosmetologist
As an aesthetician
As a skin care specialist
A dermatologist or employee of a dermatologist
A dentist, orthodontist or dental hygienist
A pharmacist or pharmacist assistant
A representative or distributor for Avon, Amway, Mary Kay, Nu-Skin, or Arbonne
Where are all the working members of your household, including yourself, employed?
Are you, any member of your household, relatives or any close friends employed by...? Please select all that apply.
Avon
Chesebrough/Ponds
Clairol/Bristol Myers
Cosmair
3Dep/Schwartskopf
Estee Lauder
Helene Curtis
Intimate Brands (Bath & Body Works or Victoria’s Secret)
Jergens/KAO
Johnson & Johnsons
L’Oreal
Mary Kay
Merle Norman
Neutrogena
Nivea Biersdorf
Noxell
Procter & Gamble
Revlon
Unilever
Warner Lamber/Pfizer
None of the Above
Can you please tell me which of the following best describes your current employment status? Are you….?
Working full time (40 + hrs per week)
Working part-time
Laid-off / looking for work
A stay-at-home parent
Retired
Student
How much of your household’s personal care, health care and skin care shopping do you, yourself, do either online or in store? Select one
All of it
Almost all of it
About half of it
Less than half of it
None
When was the last time you purchased any of the following facial skin care products? Remember, when we say "facial skin care" we mean skin care products for face and neck like cleansers, moisturizers, treatments, etc. NOT make up.
Past Month
Past 2-3 months
Past 4-6 months
Past 7-12 months
More than a year ago
Never
Please tell us the BRANDS of Facial Cleaners you purchased in the last 6 months?
Please tell us the BRANDS of Moisturizers you purchased in the last 6 months?
Please tell us the BRANDS of Other Facial Skin Treatments that you purchased in the last 6 months?
Please estimate the total amount you spent on your face care products (all brands combined) in the past year.
Below we'll ask a few questions about your behaviors and views about facial skin care. When we say "facial skin care", we mean skincare products for face and neck, NOT make-up.
How would you rate the look and feel of the skin on your face, overall?
1 Poor
2 Not very good
3 Just OK
4 Good
5 Very good
6 Excellent
Below are a number of statements about facial skin care. For each statement, please indicate how much you agree or disagree with it by selecting the box that is closest to your opinion.
I am proud of my great looking skin
1 Disagree completely
2 Disagree mostly
3 Agree slightly
4 Agree mostly
5 Agree completely
I'm unhappy overall with the look and condition of my facial skin
1 Disagree completely
2 Disagree mostly
3 Agree slightly
4 Agree mostly
5 Agree completely
I only buy expensive facial skincare products when I am preparing for a special event or occasion - not for everyday use
1 Disagree completely
2 Disagree mostly
3 Agree slightly
4 Agree mostly
5 Agree completely
I only buy expensive products on the recommendation of the doctor/dermatologist
1 Disagree completely
2 Disagree mostly
3 Agree slightly
4 Agree mostly
5 Agree completely
I believe facial skincare is an investment - you get what you pay for
1 Diagree completely
2 Disagree mostly
3 Agree slightly
4 Agree mostly
5 Agree completely
I am most concerned with getting the best results, even if it takes more steps or products
1 Disagree completely
2 Disagree mostly
3 Agree slightly
4 Agree mostly
5 Agree completely
I spend my free time researching and learning about the latest skincare products and ingredients
1 Disagree completely
2 Disagree mostly
3 Agree slightly
4 Agree mostly
5 Agree completely
There are so many skincare brands and products out there - I find it overwhelming
1 Disagree completely
2 Disagree mostly
3 Agree slightly
4 Agree mostly
5 Agree completely
I am too overwhelmed by all of the choices to go shop in a premium specialty beauty retailer (like Sephora) for my facial skincare products
1 Disagree completely
2 Disagree mostly
3 Agree slightly
4 Agree mostly
5 Agree completely
Thinking of the facial products you mentioned in the previous questions, can you tell me where you made the last purchase in the last 3 months?
Drug store / pharmacy (like CVS or Walgreens)
Ulta
Sephora
bluemercury
Other
Please tell me how well each statement describes you. On a scale of 1 to 5, a 1 means the statement does not describe you at all, a 5 means the statement describes you extremely well, or you can use any number between 1 and 5.
I enjoy meeting and talking to new people
1 Does not describe me
2 Describes me slightly
3. Describes me somewhat
4. Describes me well
5. Describes me extremely well
I like to express my opinion even if it is different than other people’s opinions
1 Does not describe me
2 Describes me slightly
3. Describes me somewhat
4. Describes me well
5. Describes me extremely well
If asked to describe something, I can usually do it in detail
1 Doesn’t describe me at all
2 Describes me very little
3. Describes me somewhat
4. Describes me well
5. Describes me extremely well
I enjoy giving my opinions about different topics to other people
1 Does not describe me
2 Describes me slightly
3. Describes me somewhat
4. Describes me well
5. Describes me extremely well
I’m comfortable expressing my feelings in a small group
1 Doesn’t describe me at all
2 Describes me very little
3. Describes me somewhat
4. Describes me well
5. Describes me extremely well
Which of the following best describes your ethnic background?
Caucasian/White
African American
Hispanic/Latino
Asian
Native American
Bi-racial
What is the highest level of education that you completed?
Attended high school, but did not graduate
High School Grad
Some college
Assoicate degree/ 2 year college graduate
Graduate of a 4 - year college
Post graduate/study/degree
What is your marital status? Are you
Married
Single
Widowed
Divorced
Separated
Living with significant other
Which of the following best describes your total yearly household income?
Under $40,000
$40,000-49,999
$50,000-74,999
$75,000-99,999
$100,000-124,999
$125,000 or above
One last question, If you were to meet anyone famous dead or alive, who would you meet and what would you do?
Submit Your Responses